MyFive #35
My Five: Five things worth sharing from the last week (or so), brought to you by a different member of the Browser Media team every [...]
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Virgin Balloon Flights : “We wouldn’t hesitate to recommend Browser Media”
“We’ve worked with Browser Media over many years”, Econsultancy CEO
80% increase in revenue from organic search. 356% increase in ‘GoPro’ traffic
NAVMAN : 30% reduction in average CPC, 47% increase in traffic
Scandinavian Airlines : £75 in revenue for each £1 spent
Inbound Marketing Agency
What on earth is inbound marketing?
We don’t like jargon. Inbound marketing may sound like jargon but it is a modern marketing discipline that can deliver real results.
In a nutshell, inbound marketing is based on the premise of making it easy for your target audience to find you and attracting high quality traffic to your website.
Advertising, telemarketing and DM can be considered outbound marketing where, in the words of David Meerman Scott, marketers “buy, beg, or bug their way in”.
We believe that marketers should earn their way in.
Browser Media was born as a search marketing agency and SEO / PPC still accounts for the vast majority of our traffic acquisition work but modern search marketing is so much more than messing around with meta tags and keyword density.
Modern SEO is about building authority.
We help our clients build the authority of their brand online. We can help you drive more targeted traffic to your website and grow your business.
We will also help you analyse your website traffic and optimise the user journey to increase conversion rates. Targeted traffic is a good start, but you need to be confident that you are making the most of that traffic.
Inbound marketing may sound like jargon, but the results speak for themselves.
What we do
Strategy
Do you have a clear understanding of what people are looking for? What are your competitors up to? What are you going to measure? What is the meaning of life?
To fail to prepare is to prepare to fail. We can help you avoid failure.
SEO
Search engine optimisation (SEO) is the process of increasing a website’s visibility in natural search engine results pages.
If you want maximum exposure for your website, we would love to talk to you.
Paid Search (PPC)
Paid search (PPC) remains one of the best ways to drive traffic to your site. It is fast and highly measurable.
We offer a complete PPC management service and would welcome the opportunity to see how we may be able to help you.
Social / Online PR
What on earth is social media and why is everyone telling you to do more on Twitter and Facebook? Where does LinkedIn fit in?
We can help you identify what you really should be doing and what is just hype. Talk to us today for a free assessment.
Analytics / CRO
You have probably got analytics on your website but do you make full use of the data?
If you are baffled by visits, views, funnels, goals, conversions and KPIs, we would love the opportunity to talk to you.
Who we work with
