Internet Marketing News Archive

It has been revealed this week in a report by PricewaterhouseCoopers for the Internet Advertising Bureau, that online advertising spend has overtaken that on TV for the first half of this year, making Internet the UK’s largest advertising medium.
Back in 2008, it was predicted by the IAB that advertisers would spend more on the … Read full article>

In the glorious world of SEO, you will often hear the term ‘content is king’.
We are guilty of using this phrase ourselves and find ourselves advising most clients that they need to create more content on their site.
Not only will more content increase the number of pages that you have on your site, which will … Read full article>

Earlier this week, Google announced it’s latest update to it’s search engine results pages, it’s adding helpful links to it’s ’snippets’.
Over the last couple of months, Google has made many changes to it’s search results pages, including improvements to the snippets, and this latest update means that Google will now be providing a selection of … Read full article>

Earlier this week Google launched it’s new search feature in it’s latest attempt at becoming more real-time, and providing it’s users with information about the hottest current events and topics.
Twitter has become extremely successful over the years, allowing users to microblog or ‘Tweet’ within seconds about current topics, people and events, which is causing others … Read full article>

The excellent SEOmoz bi-annual search engine ranking factors has been updated and is provoking some interesting debate amongst the online marketing community about what really make a difference in the mystical world of SEO.
We are big fans of SEOmoz and have nothing but respect for the organisation and this report is a superb piece of … Read full article>

Earlier this week ComScore released it’s monthly qSearch analysis report, conducted on the U.S Search Market throughout August and it shows some interesting results.
The report shows that last month there were 13.9 billion core searches performed in the U.S alone, with Google’s share of that figure being 64.9%, Yahoo!’s 19.3% and Microsoft’s 9.3%.
When comparing these … Read full article>

Earlier this week, Yahoo! launched it’s new web search page, after conducting testing that started in August, with a selected number of users and it is now making the changes available to all users across the UK, US, France, Spain, Mexico and India.
The new search page has been designed to help users to find what … Read full article>