UK Search Engine Marketing Agency
Monthly Archives: July 2010
SMEs failing at SEO
An interesting summary of a recent ‘State of UK Business Websites 2010′ study has been posted on the excellent Econsultancy blog, which highlights that most SMEs are failing when it comes to SEO. The study, commissioned by Thomson Local, was carried out by Analytics SEO and looked at 1,001 SME websites to review them against a range of SEO criteria. In many ways, we are not surprised by the general…
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Yahoo! and bing are now officially bed partners in the US
The much anticipated ‘joining of forces’ between Yahoo! and Microsoft is starting to make itself felt in the U.S. as Yahoo! announces that it is testing organic and paid search listings from Microsoft for up to 25% of searches. Most users will be unaware of where the data is actually coming from as the page layout is not changing but it will be interesting to see if the quality of…
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The ‘slightly broad’ concept rolls out across the globe
It wasn’t very long ago at all that we were talking about the ‘slightly broad match’ concept, but it appears to have been a winner and Google has just announced that it is rolling out the feature acoss most languages globally. As a general rule, we stay clear of broad match in our PPC campaigns, but it would appear that the new option is proving to be a success and…
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Does white hat SEO work for competitive industries?
We have been guilty of not practising what we preach and haven’t updated our blog for a few weeks now (clients always come first!) but we are determined to make the time as we are always telling people how important it is to add more quality content to your site. This message is echoed in a recent video by Matt Cutts (should need no introduction – follow him @mattcutts) where…
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