Search Engine Marketing Agency

Online Marketing News Archive

/ / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / /

Behavioural Targeting news:

 

Yahoo! Claim their Smart Ads Perform Like Search

May 26th, 2009

Over the years many studies have been conducted by companies such as Microsoft, Yahoo!, SEM companies and Ad Networks into the performance of different online ad campaigns and they have revealed that they are more successful when display and search campaigns are run alongside each other.
During the recession, display advertising has taken a bit of … Read full article>