Online Marketing News Archive

The search advertising partnership between rival search engines Google and Yahoo, announced recently, is to be investigated by the US Department of Justice due to concerns about competition.
The two companies account for more than 75% of searches worldwide between them, and US officials are worried that the link up would give them too much control … Read full article>

Google has been taking about it future plans to become more than just an online search advertising company and break into the traditional media market, selling print and TV advertising.
Having already experimented with selling ads in newspapers and TV, Google believes that marketers would be keen to use a single ad buying system that would … Read full article>

Google has been accused of misleading web users by failing to distinguish between organic search results and sponsored links generated by the search engine.
The Australian Competition and Consumer Commission (ACCC) has taken the company to court in Sydney over the issue, saying Google misleads those thought that the ranking of its search results were not … Read full article>

Google will start allowing users to comment on the stories displayed on Google News, with these comments to be displayed next to the articles in question.
The comments system will differ from the average blog, as comments will be restricted to people that are connected to the story, so only the writer of the article or … Read full article>