Online Marketing News Archive

Earlier this week Google News not only announced the revamp of it’s homepage but also the updates to it’s story pages.
The new style homepage consists of new coloured banners to segment each different type of news story, such as the top stories, health stories and entertainment stories.
They have also added YouTube logos to the … Read full article>

Google are constantly updating, researching, brainstorming and redesigning new features for Google Labs to help improve their applications and give the best user experience possible for their searchers.
In 2002, they introduced Google Labs, which allows Google to share their new developments and features with their users, so they can get direct feedback from users, as … Read full article>

The search advertising partnership between rival search engines Google and Yahoo, announced recently, is to be investigated by the US Department of Justice due to concerns about competition.
The two companies account for more than 75% of searches worldwide between them, and US officials are worried that the link up would give them too much control … Read full article>

Google has been taking about it future plans to become more than just an online search advertising company and break into the traditional media market, selling print and TV advertising.
Having already experimented with selling ads in newspapers and TV, Google believes that marketers would be keen to use a single ad buying system that would … Read full article>

Google has been accused of misleading web users by failing to distinguish between organic search results and sponsored links generated by the search engine.
The Australian Competition and Consumer Commission (ACCC) has taken the company to court in Sydney over the issue, saying Google misleads those thought that the ranking of its search results were not … Read full article>

Google will start allowing users to comment on the stories displayed on Google News, with these comments to be displayed next to the articles in question.
The comments system will differ from the average blog, as comments will be restricted to people that are connected to the story, so only the writer of the article or … Read full article>