For the last 12 months the web browser market has been dominated by three browsers in particular – Internet Explorer, Firefox and Chrome and until now it’s been in that order. In the grand scheme of things there is very little difference between what each of them has to offer, and to the ‘average user’ it doesn't really matter. However, for the more web-savvy among us, it’s the little things…
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Microsoft has announced the latest changes to it’s new search platform, Bing, in its latest attempt to improve its search results and gain market share on Google. Microsoft has been listening to its customers’ feedback and assessing user trends and has therefore implemented new features to make Bing easier to use and more convenient by adding previews of sites, putting more emphasis on its localised results and much more. The…
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In Microsoft’s latest quest to challenge Google for search market share, it has finally struck a deal with Yahoo! to really stir things up. After months of speculation over a possible deal between Microsoft and Yahoo!, they have finally announced their collaboration to take on their chief rival, Google. The deal proposed will see the two companies joining forces, with Yahoo!’s search engine being powered by Microsoft’s Bing and Yahoo!…
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A couple of weeks ago we announced the launch of the new Search Engine or 'Decision' Engine, as they like to call it, from Microsoft, that they have chosen to call Bing. Over the years, Microsoft has launched many new versions of it's search engine, Bing being it's fourth attempt, to try and challenge the Google's dominance in the Search Market. The previous endeavours have not even scratched the service…
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Last week, we wrote about the hype around Microsoft’s new Search Engine and the speculation about it’s new and improved name and we can now announce that it is, as predicted, going to be ‘Bing’. This new product, that they are referring to as a ‘Decision’ Engine, is Microsoft’s latest attempt in it’s battle against the current search engine giant, Google, and Microsoft feels that with it’s new features and…
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It has been reported this week that Microsoft is to demonstrate it’s new ‘Kumo’ service at D: All Things Digital conference next week. Despite Google’s obvious dominance in the search market, Microsoft is refusing to be defeatist and is continuing to challenge Google’s position with the launch of it’s new and improved search engine. Even though the demonstration of the new product is to take place at the D: All…
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Following the rejection by Yahoo of its $47bn takeover offer, Microsoft is rumoured to be acquiring search startup Powerset. According to the Venture Beat blog, a deal has been struck between the two companies, with the price expected to be around $100m. Powerset is a much hyped search engine which uses semantic search technology which allows users to search using simple phrases, and questions as well as keywords. In theory,…
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The recently announced partnership between Google and Yahoo, under which the former will serve ads on Yahoo’s search results pages, has not gone down well with Microsoft. Senior executive Kevin Johnson has been criticising the deal between the two rival search engines, saying that the deal would prove to be anti-competitive and would not provide good value for advertisers. Speaking at the Cannes International Advertising Festival, Johnson responded to comments…
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Yahoo seems to have finally rejected a takeover by Microsoft by signing a joint search and advertising deal with Google. While the deal doesn’t stop Microsoft coming back with another bid, a $250m termination fee would be incurred if Yahoo is acquired by another company within the next two years, so the prospect of a takeover seems unlikely now. Before the details of the Google partnership were announced, Yahoo and…
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The Google-DoubleClick acquisition has taken nearly a year to conclude, but the deal means that the search engine will now control an estimated 69% of the online advertising market. The deal was opposed by Yahoo and Microsoft due to concerns about the dominance it would give Google in the online ad space, and a new survey from Attributor seems to confirm these fears. Attributor analyzed 68 million domains for their…
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