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Take advantage of Google’s search options and ‘Fresh’ results
Over the last couple of years, around the same time that Twitter was launched, most of the major search engines have started to introduce the idea of ‘real-time’ results and include a ‘freshness’ factor to the results returned for some of the queries that are performed on their search engines. This new criteria has had dramatic implications for web site owners, as it means that they need to constantly update…
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Real time indexing from Google
Matt Cutts, on his Gadgets, Google and SEO blog, has been writing about how quickly the search engine is now updating its results. Back in 2000, Cutts says, Google updated its index every few months, changing this to monthly halfway through that year. After an update in 2003, the search engine started to update its results incrementally, meaning that part of it index was updated on a daily basis. Now,…
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Is Google on speed?
Anyone involved with search engine marketing cannot have failed to notice the speed at which search engine rankings change these days. The days of relative stability followed by big fluctuations after the infamous Google dance are long gone and the organic rankings are now in a state of everflux. In less than one hour, an earlier news article we wrote about ask.com was ranked top of Google in the organic results: …
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