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Going, going, gone? MySpace is finally sold
Last week MySpace was sold in a deal that’s had the web buzzing with speculation about it’s future. After months of trying to offload the failing site, News Corp. sold MySpace to ad network Specific Media for a fee of around $35m – a fraction of the $580m the company bought it for back in 2005. It’s a deal that's sure to leave a very sour taste in the mouth…
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Does Myspace have a future?
When was the last time you logged in to Myspace? No, we can’t remember either. It’s been well documented that Myspace is all but dead and it’s owner, News Corp. hasn’t done a great job disguising that fact. In an effort to rid themselves of the failing site, News Corp put Myspace on the market earlier this year. A statement made by Myspace read, “The new MySpace has been very…
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Myspace is for sale – any takers?
A recent report on Mashable has revealed that News Corp has officially stated it plans to sell Myspace. COO Chase Carey said that “now is the right time” to attempt to place the social network “under a new owner.” It’s been a crazy few years for Myspace. News Corp acquired Myspace in 2005 for $560m (£358m) and in November 2010, the site was to re-launched as a new ‘social entertainment…
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Facebook Ad spend could hit $4 billion by the end of the year
2010 was the year people started to sit up and take ‘social advertising’ seriously. According to the research company, eMarketer, social network advertising will account for nearly 11% of all online ad spending in the United States by the end of this year (2011). eMarketer predicts US marketers will spend $3.08 billion on advertising on social networking sites this year, up 55 percent from the $1.99 billion advertisers spent in…
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It’s not looking good for Myspace, is it?
Back in November we were happy to report that Myspace was back! The site was to re-launch as a new ‘social entertainment destination’ and drop the ‘social network’ tag – a good move considering the already heavily saturated ‘social networking’ market. To recap, MySpace was once the most popular social networking site in the world, then Facebook came along in 2004, took over the social networking scene and left Myspace…
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Login to MySpace with Facebook – huh?
As the old saying goes – if you can’t beat em’, join em’. Which is exactly what MySpace has done. At a press event yesterday afternoon, MySpace and Facebook announced an expansion of their existing partnership by allowing users of the ‘new Myspace’ to login using their Facebook details. MySpace now has a ‘connect with Facebook’ button on its homepage that enables a number of new sharing features. The companies…
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MySpace is back
It was announced last week that the once prolific social networking site, Myspace is undergoing a major site redesign (complete with snazzy new logo). MySpace was once the most popular social networking site in the world, that was until Facebook came on to the scene in 2004. Ever since then Facebook has dominated the social networking space and left Myspace all but dead. MySpace as we remember it became something…
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Google gets musical
Last week Google announced the launch of it’s new feature that now allows users to quickly and easily find relevant and up to date information on music related searches. According to Google Insights, 2 out of the top 10 searches performed on Google’s search engine are music related, and up till now it could often take users a while to find the exact information that they were looking for. However…
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Is Social Media taking over our lives?
In recent years, the growth of Social Networking sites, such as Facebook, Twitter, MySpace, etc. has been phenomenal and it is still continuing to grow. Across the globe, the audience for social media services has risen 25% between August 2007 and August 2008, according to comScore. Facebook, the mother of social networking sites, is reportedly on track to having half of the UK population registered as members in the near…
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