Press Release Distribution Services (Mini) Review
January 19th, 2010
Press release distribution is a tried and tested SEO technique and can deliver excellent results when the strategy is used correctly.
The mechanics of issuing press releases are, in principle, fairly straightforward but there is a bewildering choice of different suppliers who claim to offer the best solution.
Comparing press release distribution companies is not an exact … Read full article>
Can somebody explain what social media really means?
August 3rd, 2009
We have just found a superb presentation on social media that we wanted to share.
We can’t take any credit for the slideshow, which goes to Marta Kagan, but hope that you find it as interesting as we do.
It is a follow up to last year’s ‘What the F**k is Social Media’ and manages to summarise … Read full article>
Parklet demonstrates how to link bait
February 26th, 2009
Link building is one of the more difficult aspect of search engine marketing.
Whilst on-page optimisation is within your immediate control (assuming that you have control of your website), it can be much harder to influence what other people say about your site and even to get other sites to link to you.
As we often … Read full article>
SEO v. PR
April 4th, 2007
We have just come across an excellent whitepaper written by Daryl Wilcox of Daryl Wilcox Publishing (DWPub).
DWPub provides online services for journalists and media relations specialists and the whitepaper provides a very interesting read about the future of ‘traditional’ PR, starting with an interesting conjecture regarding the year 2017, where:
The Chartered Institute of Search Marketers (fictional) … Read full article>
