Online Marketing News Archive

According to the lastest report released by comScore this week, it would appear that Bing’s growth is gradually slowing down, whilst Google’s is on its way up again.
Does this mean that Microsoft’s share in the market has peaked or can it continue to grow and really pose a threat to Google?
comScore’s September report shows that … Read full article>

For the second year running, Browser Media has been selected as one of the UK’s top search engine marketing agencies by econsultancy.com.
The Search Engine Marketing Agency buyers guide has been split into two separate guides this year to allow a specific focus on SEO and paid search and we are pleased to say that Browser … Read full article>

In the glorious world of SEO, you will often hear the term ‘content is king’.
We are guilty of using this phrase ourselves and find ourselves advising most clients that they need to create more content on their site.
Not only will more content increase the number of pages that you have on your site, which will … Read full article>

Earlier this week, Google announced it’s latest update to it’s search engine results pages, it’s adding helpful links to it’s ’snippets’.
Over the last couple of months, Google has made many changes to it’s search results pages, including improvements to the snippets, and this latest update means that Google will now be providing a selection of … Read full article>

Earlier this week Google launched it’s new search feature in it’s latest attempt at becoming more real-time, and providing it’s users with information about the hottest current events and topics.
Twitter has become extremely successful over the years, allowing users to microblog or ‘Tweet’ within seconds about current topics, people and events, which is causing others … Read full article>

The excellent SEOmoz bi-annual search engine ranking factors has been updated and is provoking some interesting debate amongst the online marketing community about what really make a difference in the mystical world of SEO.
We are big fans of SEOmoz and have nothing but respect for the organisation and this report is a superb piece of … Read full article>

Earlier this week ComScore released it’s monthly qSearch analysis report, conducted on the U.S Search Market throughout August and it shows some interesting results.
The report shows that last month there were 13.9 billion core searches performed in the U.S alone, with Google’s share of that figure being 64.9%, Yahoo!’s 19.3% and Microsoft’s 9.3%.
When comparing these … Read full article>

Earlier this week, Yahoo! launched it’s new web search page, after conducting testing that started in August, with a selected number of users and it is now making the changes available to all users across the UK, US, France, Spain, Mexico and India.
The new search page has been designed to help users to find what … Read full article>

After the recent announcement from Facebook and due to the growing success of Microsoft’s new search engine, Bing, Google is having to step up it’s game in the search engine market in order to keep up with the competition, so has therefore released a new version of it’s search engine, that has been codenamed ‘Caffeine’.
The … Read full article>

Last week, Google announced the launch of it’s new Adwords feature, that they have introduced to increase the transparency of the paid search auction to give advertisers more insight into how their keyword bids are affecting the number of impressions and clicks their ads receive, called the Bid Simulator.
This new feature allows users to see … Read full article>