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Domain hijacking via proxy server
This is a post that we have been meaning to write for a while but the fact that it is Friday and that the issue of domain hijacking by a proxy server has surfaced yet again has prompted us to finally put finger to keyboard… The background to this is a period in early December 2010 where we noticed that the our online enquiries had dried up. We are not…
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Targeting online publications when link building
There has been quite a bit of buzz about link quality recently, especially regarding paid for links. The truth is, however, that it is very difficult to scientifcally measure the 'quality' of any one link. A natural link profile for any site would include a range of different types of links (directories, blogs, forums etc.) and too much emphasis on one type of link, or the 'perfect' link profile, isn’t…
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Yahoo! UK soon to be powered by Bing
Last week, Yahoo and Bing announced that they had migrated over the organic results in Australia, Brazil and Mexico to Bing. Yahoo and Bing joined forces in 2009 to form a search alliance in a bid to knock Google from the number one spot. Kartik Ramakrishnan, Vice President of Yahoo! Search Transition blogged; “The Yahoo! and Microsoft Search Alliance team has reached yet another important milestone today. As planned, we…
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Google Wave lives on as Apache Wave
Google Wave was the most hyped launch of 2009, but unfortunately failed to attract users and failed spectacularly. Google pulled the plug in August and open-sourced the code in September. Two weeks ago Google announced that it had submitted a proposal to the Apache Software Foundation. Mission being – bring Wave back from the dead. In Google’s proposal to Apache, the company’s goals were to migrate the codebase from…
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Google adds social site links to search results
This week Google has rolled out social sitelinks to search results, giving direct access to your friends social content online. Google blogged, “Usually when you search for a social site like Twitter or MySpace, you’re looking for information from your friends and social network, like their tweets and profile pages”. So with this in mind, social sitelinks display your friends recent content at the top of the results page. For…
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14 useful iPhone apps for the web marketer
Because you can’t always be at your desk, it’s important you have access to the tools and information you need when you’re out and about. The list below highlights the best apps available to turn your iPhone in to portable marking machine. Best apps for social media Facebook ( free ) The Facebook for iPhone app is Facebook page managers who are always on the go Post to your pages’…
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Google Instant Preview – 5% increase in satisfaction?
In it’s quest to become the fastest thing on the planet, Google has revealed it’s latest feature – Google Instant Previews. The Google Instant Previews feature will help users choose between search results by displaying an image of the landing page to the right of the link. As shown below: Google has achieved this by essentially taking a screenshot of every web page in its index. Users can view the…
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New search engine Blekko aims to ‘slash’ spam
Blekko is the latest search engine model to emerge on the market and offers an interesting alternative to the likes of Google or Bing. Blekko’s intuitive ‘slash tag’ system allows users to make ‘vertical’ searches around any topic by allowing them to ‘slash in’ what they want and ‘slash out’ what they don’t – essentially reducing spam. A recent review of Blekko by Danny Sullivan on searchengineland.com demonstrates the use…
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The dust settles on Google Instant
Less than a week on since Google announced Google Instant to the world, there has been a lot of debate and opinion regarding the impact that the new search interface will have but is there enough evidence yet to form any concrete / proven theories about the long term effect? Perhaps our greatest concern was the impact that it would have on Adwords campaigns, as it seems probable that the…
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