SEO Copywriting

How many times have you heard that "content is king" when discussing search engine optimisation (SEO)?

Whilst there are, of course, many other factors that you need to consider when developing your website, it is true that good content and functionality is crucial for the long term success of your website.

Not only is effective content crucial for your website visitors, it is extremely important for the search engines.

Copywriting therefore has a very important role in any SEO activity. Studies have reported that the average reader takes in approximately 75% of content when reading printed material, but only 15% when reading online. Online copywriting is therefore a unique skill and it is vital that your content is adapted for the online audience.

We have extensive experience of writing for the web and can help you achieve the fine balance between optimising your content for both visitors and search engines.

We believe that your primary consideration must be for your visitors and do not advocate ‘keyword stuffing’ techniques as it creates unnatural content and risks pages being ignored as doorway pages.

Contact us today to find out how we can help you create effective content for your website.